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Friday, February 22, 2019

Analysing an advert for a porcelain statue of Gandalf the great

Imagine a demesne without media. Media is a process of communication, breeding and entertainment. Media consumes everyones every day life it is imposable to avoidWith our ever growing world more and more people are at once relaying on media as it pervades our very existence, we may non realize it but media is around us twenty four hours a day, 7 days a week, without media we would be thrown back into the dark ages whether it is from us using the internet or using the phone media is the creator of the world today.Advertising is phthisisd to pass many an(prenominal) objectives e.g. to persuade, deviate opinions, maybe you smoke suggestising is possible to change your mind. Advertising is in addition employ to manipulate, sell and warp.Advertising, it is a large constituent of our vast world as it is imposable to escape it is every where On the uniform we were, on the bags we carry, almost every item we see or use has some form of advertising on it. There are eight-fold f orms of advertising some of these universe tv,radio,posters,bill boards, leaflets and the internet 87% of u.k teens ages 12 to 17 currently use the Internet, representing about 21 million youth. Of those, approximately 11 million teens go online on a daily basis. Advertising is a leading multimillion pound business as everyone every where has used this many times.For my assignment, I will be analysing an advert for a porcelain statue of Gandalf the with child(p).The earshot of this advert are adults in wearicular lord of the rings enthusiasts and people who interchangeable to collect memorabilia. The character from the book Lord of the Rings (Gandalf) is clearly for adults because the increase is a figurine not a toy as if this was presumptuousness to a child it would be broken. Another way I no that the target audience are adults is the amount of body reduplicate as it would not appeal or interest a child because at that place is such a shear amount. The lowest reason i n ow the consumers are adults are that the order form in the left helping hand corner has credit card details of which a child could not access.The large body write of the advertisement has six paragraphs which each submit a different aspect.The opening paragraph which initially describes Gandalf the character uses lingual devices such as alliteration, superlatives and emotive language these are used to influence the consumer to purchase the figurine.The detail in this has continuously been boasted in the body copy guants on his face. This is such an amazing work of art with meticulous dental consonant therefrom it is quality. Painstaking attention to detail this shows the making of their intersection has taken scores of effort and lots of time in order to achieve admittedly quality.Buying this output is a bargain. A once in a life time opportunity their intersection is high, callibre very cheap moreover 24.99.It is remarkable value for money the word just has the connotati on of a great offer.The buyer/consumer are also informed that they will receive an officially authorized product which put forth the idea of this not cosmos a cheap imitation, its the real dealThe product is also part of a collection which means further opportunity to purchase nifty products, the fact of there being more collectable products addressable temps the audience to by the figurine to create a montage. The product is exclusive to Danbury Mint this gives the connotation of this being a special offer as it is not available to purchase anywhere else also it has been officially authorized and endorsed by Tolkin.The final paragraph ends with the imperative reserve your sculpture now the reader is urged to reserve the product to avoid disappointment as demand is sure to be high this implies the product of which is popular.So far I leave analyzed the linguistic devices, further there are presentational devices used to provoke the target audience. The ii main forms of the pr esentational devices are the huge amount of body copy which is compact with stylistic devices, and the picture of which dominates the page/advert.The picture dominates the advert by the size and that it is symmetrically composed it is prominence. The image is also a middle shot to enable that the consumer is able to see before they buy. This gives the connotation that the producers have great confidence in there product. The producer has used a close up picture to boast the product fearless chemical formulathe lines of his gaunt, aged facehis long beard.The producer has used multiple act upon for presentational devices used to manipulate the target audience.The green background is downy (subtle) green to enable that the reader is drawn to the image of the statue rather than the background, also this gives the connotation of the green fields and the forests in the book Lord Of The Rings.The randomness colour used in this advert is gilded which is in the make pass left hand cor ner ( designation box) this makes it eye catching and gives the connotation of the product being expensive (precious) it also gives the connotation of the gold ring which is in the book aswell.The final colour that is used is black and white which is used in the order form these colors are used because they are simple (easy to follow) also so it is intimately hard to make mistakes when purchasing.The gold used in the title box is of which the p.o.a (primary optical area) other than this being eye catching, it displays the title Gandalf which provides instant recognisation to any Lord Of The Rings fan as he is a key/main character in the book. The title is also in a font of which is antiquated/med evil this provides the connotation of magic, mystic and age after all Gandalf is a wizard.In the butt end right hand of the page we have the terminal area (T.A).Send no money now This is placed in the T.A because it is the last place the consumer looks therefore the last fixation the consu mer remembers.

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